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Google-Ads-Video Test Sample Online, Frenquent Google-Ads-Video Update

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Google Ads Video Professional Assessment Exam Sample Questions (Q43-Q48):

NEW QUESTION # 43
A marketing manager started a Video action campaign one month ago. Two weeks ago, they added InMarket and Custom Audiences to the campaign. Currently, they've spent 80% of the campaign budget. What action would you recommend next to grow conversion volume?

A. Add Demographics Audiences to re-engage with existing customers.
B. Remove audience restrictions with run of network targeting.
C. Re-engage with existing customers by adding Custom Audiences.
D. Engage with website visitors by adding the Life Events audience type.

Answer: B

Explanation:
B: Remove audience restrictions with run of network targeting.Since the campaign has spent 80% of the budget, it indicates that the current targeting may be too restrictive.
Run of network targeting broadens reach, allowing the campaign to find more potential converters.
The other options are valid ways to refine targeting, but broadening the reach is the correct option to increase delivery.

NEW QUESTION # 44
After relying on word-of-mouth marketing for years, a family-owned restaurant decides to try a Video campaign to attract catering contracts. They believe a leads campaign goal would be best for that marketing objective. What other action should the restaurant take to make sure their campaign is effective?

A. They should enable Google Ads conversion tracking.
B. They should use the contact form to ask where potential customers learned about the restaurant.
C. They should cross-check their ad schedule against when they received leads.
D. They should ask their customers whether they've seen the videos.

Answer: A

Explanation:
C: They should enable Google Ads conversion tracking.
Conversion tracking is essential for measuring the effectiveness of a leads campaign.
It allows the restaurant to see which ads and keywords are driving leads, enabling them to optimize their campaign.
While option D is useful, tracking conversions is the core first step.

NEW QUESTION # 45
A marketing manager has multiple video assets to work with and wants to create a Google Video campaign to grow interest in a product with as many relevant people as possible. What action should they take to help achieve this goal?

A. Select the best creative asset and run a single ad.
B. Use video ad sequencing and target CPM bidding.
C. Use bumper ads on competitive video content.
D. Use masthead ads for a major sales promotion.

Answer: B

Explanation:
B: Use video ad sequencing and target CPM bidding:Video ad sequencing allows you to tell a story across multiple video ads, guiding users through a narrative and increasing engagement.
Target CPM (tCPM) bidding optimizes your bids to show your ads to as many relevant people as possible within your target cost per thousand impressions.
Combining these strategies maximizes reach and interest by presenting a coherent story to a broad audience.
Option A is incorrect because using one asset limits reach and engagement. Option C and D are incorrect because masthead ads are expensive and best for large scale awareness, and bumper ads are too short to grow interest.

NEW QUESTION # 46
You're using Custom Audiences for a Video action campaign. How can you get the most value from that audience solution?

A. By implementing automatic placements from your existing Display campaign.
B. By using 10 to 15 of the highest converting keywords from your Search campaign.
C. By setting bumper ads as your preferred ad format for the campaign.
D. By disabling non-skippable in-stream ads.

Answer: B

Explanation:
A: By using 10 to 15 of the highest converting keywords from your Search campaign.
Custom Audiences allow you to target users based on their search activity.
Using high-performing keywords from Search campaigns ensures you reach users with proven interest in your products.
The other options don't leverage the power of search intent.

NEW QUESTION # 47
Mixing ad formats is a good idea, and you know that. But which mix of awareness ad formats should you use if your goal is efficient reach?

A. Masthead ads and bumper ads
B. Skippable in-stream ads and non-skippable in-stream ads
C. Skippable in-stream ads and bumper ads
D. Masthead ads and non-skippable in-stream ads

Answer: C

Explanation:
C: Skippable in-stream ads and bumper ads:Skippable in-stream ads offer broad reach and cost-effectiveness.
Bumper ads provide short, impactful messages that reinforce brand awareness.
This combination efficiently reaches a wide audience.
Masthead ads are expensive, and non-skippable ads can be intrusive.

NEW QUESTION # 48
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