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To earn the Salesforce Certified B2C Solution Architect certification, candidates must demonstrate their expertise in configuring and designing solutions using Salesforce B2C Commerce Cloud. Salesforce Certified B2C Solution Architect certification is designed for professionals who are responsible for leading B2C digital transformation projects and implementing E-Commerce solutions for their clients. Salesforce Certified B2C Solution Architect certification validates the candidate's skills and experience in delivering successful B2C Commerce Cloud projects that drive revenue growth and customer engagement.

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To take the Salesforce B2C-Solution-Architect Exam, candidates must have a solid understanding of Salesforce architecture and experience in implementing B2C commerce solutions using Salesforce technologies. It is recommended that candidates have at least two years of experience in designing and implementing B2C commerce solutions using Salesforce technologies before taking B2C-Solution-Architect exam.

Salesforce B2C-Solution-Architect certification is a valuable asset for professionals who want to advance their careers in the field of Salesforce. It is recognized globally and is highly respected in the industry. Salesforce Certified B2C Solution Architect certification demonstrates that the candidate has a deep understanding of Salesforce B2C Commerce Cloud and can design and implement solutions that meet the business requirements of clients. The Salesforce B2C-Solution-Architect Exam is a challenging exam that requires extensive preparation, but with the right resources and dedication, professionals can pass the exam and earn this valuable certification.

Salesforce Certified B2C Solution Architect Sample Questions (Q58-Q63):

NEW QUESTION # 58
A company had strong new-customer growth for the year but has noticed that lifetime value has been declining. They want to run automated re-engagement campaigns with customers who made purchases in the last 24 months but are unsure of where to start. They have Service Cloud, Marketing Cloud, and B2C Commerce implemented and recently began using Tableau CRM (formerly Einstein Analytics).
Which two recommendations should a Solution Architect provide to the company to improve the success of the automated campaign? Choose 2 answers

A. Use SMS as a channel due to its significantly higher engagement rate as compared to email
B. Consider using Einstein Discovery to generate a retargeting score representing likelihood to purchase in the next three months
C. Generate personalized coupon codes in B2C Commerce and send them through Marketing Cloud to be able to effectively track impact of campaigns
D. Configure Einstein Retargeting Recommendations in Marketing Cloud to automate segment generation for Journey Builder

Answer: B,D

Explanation:
Option A is correct because configuring Einstein Retargeting Recommendations in Marketing Cloud to automate segment generation for Journey Builder is a valid recommendation to improve the success of the automated campaign. Einstein Retargeting Recommendations uses machine learning to identify customers who are likely to purchase again based on their past behavior and preferences, and automatically creates segments for Journey Builder to send personalized messages and offers.
Option D is correct because using Einstein Discovery to generate a retargeting score representing likelihood to purchase in the next three months is a valid recommendation to improve the success of the automated campaign. Einstein Discovery uses advanced analytics and AI to analyze data from multiple sources and generate predictive insights and recommendations. A retargeting score can help the company prioritize and target customers who have a high probability of buying again.
Option B is incorrect because using SMS as a channel due to its significantly higher engagement rate as compared to email is not a valid recommendation to improve the success of the automated campaign. SMS may have a higher engagement rate than email, but it also has a higher cost and a lower personalization potential. SMS should be used sparingly and strategically for time-sensitive or urgent messages, not for general re-engagement campaigns.
Option C is incorrect because generating personalized coupon codes in B2C Commerce and sending them through Marketing Cloud to be able to effectively track impact of campaigns is not a valid recommendation to improve the success of the automated campaign. Personalized coupon codes may increase conversions and loyalty, but they also reduce margins and profitability. Coupon codes should be used selectively and carefully for customers who have a high lifetime value or a high retargeting score, not for all customers who made purchases in the last 24 months.
Reference:
[Get Started with B2C Solution Architect Cert Prep - Trailhead]
[Certification - B2C Solution Architect - Trailhead]
B2C Solution Architect Certification Guide | Salesforce Ben

NEW QUESTION # 59
A company uses Service Cloud and B2C Commerce and now wants to enable the 'Order on Behalf of functionality on its storefront.
Which two actions should a Solution Architect take to ensure agents can use the 'Order on Behalf of' functionality?
Choose 2 answers

A. Apply the "Order on Behalf of permission set to Service Cloud users.
B. Configure agents to use SSO between B2C Commerce and Service Cloud.
C. Verify that the permissions for the B2C Commerce account support 'Order on Behalf of'.
D. Verify that agents have a user record in Service Cloud and an account created in B2C Commerce.

Answer: C,D

Explanation:
To enable the 'Order on Behalf of' functionality, the B2C Commerce account must have the 'Order on Behalf of' permission enabled and the 'Customer Service' role assigned. The agents must also have a user record in Service Cloud and an account created in B2C Commerce with the same email address. References:
https://help.salesforce.com/s/articleView?id=sf.b2c_service_cloud_connector_order_on_behalf_of.htm&type=5

NEW QUESTION # 60
Northern Trail Outfitters (NTO) exported all the Account records from Salesforce and used a data transformation tool to clean up values in the phone field using a standardized format. The export file has more than 2 million records. During previous data loads for similar updates on the Account object, NTO did not experience any issues with row lock.
Which feature of Data Loader should be used to load this data back into Salesforce faster?

A. Bulk API
B. Bulk API Serial Mode
C. REST API
D. SOAP API

Answer: A

Explanation:
Bulk API is a feature of Data Loader that allows loading large amounts of data into Salesforce faster and more efficiently. Bulk API uses asynchronous processing to handle data in batches, which reduces network overhead and improves performance. Bulk API is suitable for loading data files with more than 20,000 records or larger than 10 MB. The export file has more than 2 million records, so Bulk API should be used to load this data back into Salesforce faster. References:
* https://help.salesforce.com/s/articleView?id=sf.data_loader_bulk.htm&type=5
* https://developer.salesforce.com/docs/atlas.en-us.api_asynch.meta/api_asynch/asynch_api_intro.htm

NEW QUESTION # 61
Northern Trail Outfitters (NTO) wants to integrate its product information management (PIM) system with B2C Commerce so shopping experiences can be relevant, personalized, and seamless across channels. They need the ability to search for product deltas in the PIM system and reflect those changes in B2C Commerce on a scheduled basis. The Solution Architect recommends using MuleSoft Accelerator for B2C Commerce for this integration.
Which two benefits should the Solution Architect highlight about API-led connectivity while implementing the MuleSoft accelerator for B2C Commerce?
Choose 2 answers

A. It lets the business quickly integrate different systems without involving IT.
B. It enforces a distributed approach and allows for the creation of Experience APIs, Data APIs, and System APIs.
C. It offers a template-driven approach for development.
D. It enables self-service and an increase in productivity through reusable microservices and APIs.

Answer: B,D

Explanation:
API-led connectivity is a method of connecting data to applications through reusable and purposeful APIs.
MuleSoft Accelerator for Salesforce B2C Commerce Cloud is a solution that uses API-led connectivity to integrate B2C Commerce with other systems such as PIM, ERP, or Service Cloud. The benefits of API-led connectivity while implementing the MuleSoft accelerator for B2C Commerce are:
* It enables self-service and an increase in productivity through reusable microservices and APIs. API-led connectivity allows developers to create modular and reusable microservices and APIs that can be easily discovered, accessed, and composed by other developers or business users. This reduces duplication of effort, increases agility, and accelerates time to market.
* It enforces a distributed approach and allows for the creation of Experience APIs, Data APIs, and System APIs. API-led connectivity follows a distributed approach that decouples data sources from data consumers, enabling greater scalability, flexibility, and security. It also allows for the creation of three layers of APIs: Experience APIs that tailor data to specific channels or devices, Data APIs that orchestrate data from multiple sources, and System APIs that connect to core systems of record.
Option B is incorrect because API-led connectivity does not let the business quickly integrate different systems without involving IT. It requires IT to design, build, and manage the APIs that enable integration.
Option C is incorrect because API-led connectivity does not offer a template-driven approach for development. It offers a methodology and a framework for developing APIs based on best practices.
References:
* https://www.mulesoft.com/resources/api/what-is-api-led-connectivity
* https://www.mulesoft.com/exchange/org.mule.examples/mulesoft-accelerator-for-salesforce-b2c- commerce-cloud/

NEW QUESTION # 62
Northern Trail Outfitters (NTO) wants to use Salesforce as a front end for creating accounts using the lead-to-opportunity process. When an opportunity is closed or won, an order must be created in the ERP, which manages orders. The organization has an Enterprise Service Bus (ESB) that supports the CometD protocol.
Which two integration approaches or steps should a Solution Architect recommend for this scenario?
Choose 2 answers

A. Enable ESB to publish to the platform event using the CometD protocol and notify the back-end ERP system to create the order synchronously.
B. Enable ESB to subscribe to the platform event using the CometD protocol and notify the back-end ERP system to create the order asynchronously.
C. Define a new platform event in the back-end system for the order details and then create a Process Builder process to initiate the platform event when the opportunity status changes to Closed-Won.
D. Define a new platform event in Salesforce and then create a Process Builder process to publish a platform event when the opportunity status changes to Closed-Won.

Answer: A,B

NEW QUESTION # 63
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